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Does My Small Business Need a Budget?



“I only have a small business, I don’t need a budget.”

“I don’t have enough money to budget.”

For many small business owners, the word “budget” is something for the bigger company – maybe they’ll have one when their business “grows up.”

What is a Budget?

The simple explanation is a budget is a plan for how you will manage all financial resources and all expenses for your business. The basic equation that you want to demonstrate in a budget is as follows:

(estimated )Sales minus (estimated) Expenses = Profit (or loss)

How to create a Budget

If this is your first time to work on a budget for your small business, you might work from the perspective of having to list cost of goods or services plus all of your operating expenses to start the process.

How much does it take to operate your phone line? What is the cost of other utilities? How about the cost of a company vehicle, or what is the cost of transportation if you’re using your personal vehicle to also serve as a company vehicle. Do you need any supplies or inventory to operate your business? How about any employee payroll, payroll taxes or independent product or service providers? Remember to include everything you spend money on to operate your business even if you allocate some of the expenses to “petty cash” expenses, such as parking or bridge tolls while traveling to see clients.

I recommend that you create annual budget, as opposed to a monthly budget, so you can identify any expenses that you may have that come up only once or twice a year such as insurance and include them in your list of expenses. This allows you to amortize or spread the cost of this out over several months so that you can plan ahead for the expense.

As you work on your list of expenses keep in mind that these are the expenses that are necessary to operate your business. These should not be your “wish list” unless you want to budget in some expansion or growth. You may want to create a budget with just the necessities and another version of your budget with expansion expenses listed so that you can see the cost of both separately.

With a dollar figure to work with of your total expenses you are able to set the standard for or evaluate your sales figures. If you are new to your business you may need to use the dollar amount of your expenses to help you determine what your sales need to be in order to cover all costs and show a profit. If you have been in business for a while you can evaluate whether or not you are producing a profit by looking at historical sales figures.

As you conduct business during your budget year you should compare your actual income and spending with what you estimated. This will allow you to manage your spending so that you don’t over spend and cut into or eliminate your profits. You will also be able to see if sales have met expectations in order to cover expenses and still remain profitable.

Who should Budget?

Every small business owner should budget, no matter the size of business. I have heard some small business owners say their business is too small to budget, but that is not true. If you don’t have a written plan for what your financial obligations are and how your revenue will cover those obligations and leave some money unspent, then your business will never grow. In fact, you may out-spend your revenue and put yourself out of business.

Why Budget?

Budgeting for your small business gives you control over your finances. By looking ahead to what you know or can reasonably estimate what your expenses will be, you can then make financial decisions that will keep you from over-spending, or give you the freedom to invest in the growth of your business.

When Budget?

Every small business owner should have a budget to start their business and then review it annually. I recommend that small business owners review their budget several months before the end of their fiscal year. When I say review the budget I’m talking about comparing projected budget with actual. In the comparison you can see if your estimates were realistic. You and your CPA can also plan for last minute tax strategies, or plan to implement strategies in the up coming year’s budget.

The Goal in Budgeting

Remember, the goal of having a budget is to stay in control of your finances in advance. Setting the standard for your spending and revenue and having a tool to compare with actual will give you the control that you need to stay profitable. At the very least it will give you an indication of whether or not your business is actually profitable and not just busy.

Copyright 2005 Melody Campbell

Small Business – How to Increase Sales Today



Sales are the lifeline of your business. Without sales you would not be in business. One of the toughest things that business owners, especially small business owners, face is how to produce more sales. So how do you get more sales? Be sure to have an effective marketing strategy. When you are successful in your marketing you will make more sales. Here are some ideas to start using in your marketing right now:

Target The Right Market

It is so important that you are targeting the right market. Do you really know who will want or need your product or service? Maybe your sales are a little weak because you are not targeting the right people. Find someone in your industry that has a voice and sell to them. If they are won over by your product or service then guess what they will do? They will tell people in the industry! This will surely spark some sales for you.

Hire Salespeople

It is so important as a business owner to outsource tasks that you do not need to be doing. Unless you are a great salesperson there is nothing wrong with hiring salespeople on commission. This way you have people out in the field taking your product or service to the people. When they make a sale then they will get a commission. How easy is that?

Offers

People love getting a deal or saving money on things. So create free trial offer or a limited time offer and get your product or service into their hands. This way you will get your product or service into more hands resulting in more sales for you! Along this same note, be sure to create special offers. This is where you bundle up a few of your best services or products and sell it at a lower price.

Web

If you are not already selling on the web then what are you waiting for? The web is a great tool to use to create more sales. You can connect with your potential market very easily using a blog and social media marketing. You can also set up an online store if you have products tangible products to sell.

These are just four out of dozens of ways you generate more sales in your business. When you experiment like this be sure to track where the new sales are coming from. Once you know where they are coming from then you can increase that activity. Before you know it you will be producing more sales and making more money.

Small Business Lenders



Small Business Lenders are certified by the U.S. Small Business Administration to provide guaranteed funding to small business owners. Due to the diversity of applicants and the different business types, the SBA partners with their lending partners to make it easier for small businesses to obtain funding for new start-ups. Their involvement has allowed small business owners to obtain loans for a longer term and thus reduce the monthly repayments incurred. This provides businesses with a longer period of time to mature and stabilize without having to bear the heavy burden of a large loan repayment amount.

With this, the SBA has appointed a list of a few thousand lending partners in every state to extend this facility to the general public. Of course, borrowers are still required to submit full-fledge loan application proposals to the lender with the difference being that the SBA is the guarantor for such loans. This typically means that if the borrower defaults than the risk of non-repayment will fall upon the SBA, as they will then be responsible for repaying the loan.

Additionally, the criteria set forth for small business loans make 90% of all businesses qualified applicants for these loans. Apart from that, businesses are not burdened with balloon payments and high interest rates, which would otherwise be offered by any other commercial lender. Furthermore, fixed rate loans and variable loans are available to business owners. Therefore, business owners have more options in deciding the type of loan that would be suited for their business.

The purposes of acquiring a small business loan are varied according to the situation of the business. Small business owners may obtain loans to purchase real estate for business expansion purposes, to provide cash flow to support a large project, to lease machinery to operate a business, to utilize as working capital or to purchase inventory. Whatever the reason may be, business loans are evaluated an approved by these micro lenders after thorough evaluation of the business background, viability and purpose. The only difference is that through the support of the SBA, they are more willing to give out loans, as their risk is minimal with repayments guaranteed by a government agency.

Information Marketing Secrets For Service Professionals Entrepreneurs And Small Business Owners Pt 1



Information marketing is, without a shadow of doubt one of the simplest and best ways to attract more clients if you’re a service professional, an entrepreneur or a small business owner. If it’s that simple though, why aren’t more people (probably including yourself) taking advantage of this great easy-to-implement marketing opportunity? Well one reason is because a lot of people struggle with the issue of “what” to create.

Here are some pointers to help solve the problem.

The objective of this article is to help you figure out just “what” you could possibly create as your information product. Let’s look at the possibilities of online type of info products. You could create and sell:

5 Types Of Information Products You Could Sell Online Include Now

E-books (electronic books) – Quick to create and provides instant gratification for the reader An electronic course (ecourse) – This is made up of any number of lessons delivered totally by email over a period of time you determine Tele-classes, sometimes also known as tele-seminars -These are simply a bunch of seminars that take place over the phone using what’s known as a “bridge line” MP3s, Audio CDs, Videos, DVDs or multi DVD/CD programs – These could be audios or videoas of past interviews or seminars that you or someone else has delivered. It could even include interviews you’ve in the past provided that the information is still relevant and up-to-date Special Reports – I particularly love these. They can be of any size ranging from a few pages of good quality content (think 7-15 pages) available for people to download directly from your site Any Combinations of The Formats Stated Above!
Why You Should Create Your Own Product As A 21st Century Service Professional

Service professionals who aren’t currently offering their own products sometimes struggle to see the benefits and often ask “why would I, as a Service professional, want to create an information product when I’m being paid for what I know (and not to give away my secrets)?”

There are a number of reasons why and the top one is listed below.




“CREDIBILITY”


It will definitely increase your credibility in ways you can’t even imagine. Without it, you’re just like everyone else in your market. When you create your infoproducts they are an extension of you and your uniqueness that nobody can replicate.


“…YOU STAND OUT FROM THE CROWD”


Take the example of personal injury Attorneys. I know of a Michigan information marketing Personal Injury Attorney who used to havea hard time and an uphill battle to come across as “ethical”. If you’re a Personal Injury Attorney you know what I’m talking about.

What this savvy Michigan information marketing / Personal Injury Attorney did was start to offer a totally free and complimentary report to anyone who had an enquiry on the hot topic of how to quickly identify if their case had merit. The result was that it immediately started to establish him as being competent and credible. In addition, it has been proven to help shorten the lead and overall intake time, while at the same time providing a very unique and valuable service to many people who later become clients.

This is just one, but very powerful reason why you too should create your own information product. Without it, you’ll always struggle to stand out from the crowd and be recognized as someone different who has a lot more to offer.

Information marketing and your unique information products alone could become your own USP (Unique Selling Point) and allow you to ultimately work less while earning more. Plus, you get to charge higher fees because you become the recognized expert.


For those small business owners who think they were ignored in the new stimulus bill (American Recovery and Reinvestment Act of 2009), think again. While the debate continues to unravel as to “who gets what and whether it is enough”, one thing is certain: more money is coming in the direction of small businesses through the U.S. Small Business Administration (SBA). Remember, this is the agency responsible for the outreach, licensing, and implementation of, you guessed it, money into the pockets of small businesses. This is done through private licensed lenders who have agreed to join the SBA program. In other words, if your local community bank has a commercial loan department, it might very well have a SBA department which makes these loans. They are called SBA loans because the Federal government will reimburse, to a certain percentage, defaulted loans, thereby giving incentive for the private banks to loan more money. Net effect–more loans will be available for small business concerns. This is a continuing article (20 in all) on the subject: Help. Is anyone out there loaning to small businesses anymore?

Before we talk about how much more money is available to the SBA under the stimulus package, let’s look at the current status of one of the popular SBA loan programs. There is a loan program out there and SBA lenders are actually making loans currently: the Community Express Loan Program. This gives unsecured small business loans between $5,000 and $50,000 with very little paperwork, answers typically in two days, interest rates presently at 7.75%, funding and two weeks, and monies wired directly to your business account. There are still lenders participating in this program, although Congress has failed to make the program permanent and still has a 10% cap on the number of loans.
Enter the Obama stimulus bill. Let us look how it affects this program and small business lending as a whole.

So should we be excited by the stimulus package? Isn’t it all too customary in a new spending bill for a government agency to receive more funds? Not at all as to the SBA. During the Bush Administration tenure, they could easily have renamed the agency the ISBA (Ignore Small Business Association). As they were making “sound bite” statements to the press of how they were helping small business, they were arrogantly trying to dismantle it, or when they were in a better mood, just cutting the budget.

The point is we have a new administration that actually likes small businesses. Remember these are additional monies over and above the SBA’s current budget . As we all know, budgets are determined in approximately March of each year (assuming Congress has the good graces to agree) to be used for the next year. The SBA has already received their budget. This is whipped cream placed on the top of that small business cake.

And we are not talking about token amounts here. Here is how the additional monies are broken down:

1. 375 million for temporary fee reductions or elimination on SBA loans and increased SBA loan guarantees, up to 90% for some loans. Translation: When a borrower gets a SBA loan they pay a SBA loan guarantee fee which goes to Washington and used as a war chest to pay banks if there has been a default. That guarantee fee, depending upon the loan, is currently between 50% and 85%. There is a possibility that some loan programs can now be increased to a whopping 90% guarantee. If a borrower no longer pays these fees, the money has to come from somewhere, and in this case it is taxpayers’ money which is subsidizing those fees.

2. 255 million for a new loan program to help small businesses meet existing debt payments. Translation. You have a loan secured by fixed assets or real estate and want to refinance it, either to lower payments or put more money in your pockets for expansion.

3. 30 million for expanding SBA’s Micro Loan Program, with $6 million to help finance new lending and 24 million for technical assistance grants to Micro lenders. . Translation: Under the Microloan program, the Federal government loans blocks of money to the Microloan lenders who then reloan it, at higher rates, to the deserving communities and small businesses and usually collateral is required.

4. 20 million for streamlining the SBA lending and oversight process with new technology. Translation: The streamlining process will make it faster and more efficient to process loans and oversight is to monitor SBA licensed lenders–make sure they are acting for the benefit of small businesses and complying with the program guidelines.

5. 15 million for expanding SBA’s surety bond guarantee program. Translation: If you are a building contractor and have to take out a performance or payment bond on a project, you need substantial assets to secure the bond. This will help getting your hands on that needed bond and be able to secure the contract.

6. 25 million for staffing as to the new programs.

7. 20 million for the Office of Inspector General. Translation: To inspect and audit the licensed SBA lenders.

Although one could make the argument this new law is “too little too late”, we have to give our current administration a chance to do good things with this fresh money. And don’t forget the mindset of the SBA lender. Although they are not as wildly quixotic as stock market speculators, their purses open and close based upon the mood of the country. We want them to be as comfortable as possible when we walk toward them for money.
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